Selling hope...

Selling hope to another person works. Sell goodness, benefits and hope/dream (not hope for a small dream but a big big dream) to the other person. You will get the response you want...

Sell. But you don't have products to sell? Selling does not refer to selling wares only, but it means convincing or persuading others to your ideas, opinions or to what you say.


To millionaire wannabe - you sell millionaire and the life style and lots of money, etc (you don't sell millionaire status to a millionaire but billionaire status)


To non-house owner - you sell owing a big house, etc

To a loser - you sell hope for big ticket item (that's why lotteries sell well even in economic recessions)

To a mortal human being - you sell immortality, heavens, reincarnation and hope for a better life beyond

More expensive to less expensive...

A skilful and experienced insurance consultant will show you an expensive policy first, then show you the next one that is less expensive. When you see the expensive policy you might flip because of the high price budget item. Then, to your relief, you see the next policy with a price within budget. You think, you can afford that because comparatively it is cheaper and affordable. Because there's comparison, so you can appreciate the difference and cheaper in pricing.

Just as a salesman selling you furniture. If you visit the furniture store, he keeps taking you to the same furniture at cheap prices and ask you to buy because that's within your budget, you do not feel any difference, you just see the same annoying cheap furnitures whenever you visit. However, if the salesman takes you to the expensive corner for expensive furnitures, and then take you to the cheaper section, you might sense the difference in pricing and start to calculate how much you save if you go for the cheaper models. 

Well..it may or may not work for some people, but the importance is to create a comparison between the expensive and less expensive, or the good and the worse. So, that people think they are getting a bargain. This is not just in selling a service or furniture or products. If you want to know how to sell yourself up to the top, you may want to check out the communication books at www.how2talkeffectively.com

Hate salesman? Don't. Never. You have to be one if you want to succeed...

In life, you sell 100% of the time. Sell your thoughts, deeds, ideas, opinions, wares, etc. 

You are negotiating for better life, better pay, better reputation, higher respect, better deal, better seats, better discounts, better quality or quantity in whatever you are having, etc. 

You are negotiating 100% of the time. You negotiate with your colleagues, bosses, business partners, customers, suppliers, contractors, friends, children (little kids best negotiation technique is to scream and shout for what they really want and persist - the most natural way to negotiate), spouse, partner, salesmen at the shops, etc. 

So, learn how to sell your ideas. Learn how speak and talk your way to the top at work, in business and in life...